This engaging introduction to Japan's burgeoning beauty culture investigates a wide range of phenomenon-aesthetic salons, dieting products, male beauty activities, and beauty language-to find out why Japanese women and men are paying so much atten......

This engaging introduction to Japan's burgeoning beauty culture investigates a wide range of phenomenon-aesthetic salons, dieting products, male beauty activities, and beauty language-to find out why Japanese women and men are paying so much atten......